![]() To help you work out which is best for you as an individual, and which will help your company too, we have listed the key features of each account type. For example, LinkedIn Hiring is a must for recruiters as you will have access to their integrated hiring platform that will allow you to manage all candidates in one place. You will also get a host of exclusive features depending on the subscription you opt for. Not only will this help to boost your existing audience but you can reach out and introduce yourself to potential clients, customers or recruits. Only with LinkedIn’s premium accounts will you be able to send InMails, allowing you to direct message people you aren’t connected with. However, there are many benefits to paying a monthly fee for a premium account, most of which will have a positive impact on your business. Now you’re probably thinking, “What’s wrong with a basic LinkedIn account?”. The subscription you opt for will differ based on what you’re looking to get out of LinkedIn, such as applying for jobs or generating leads. There are four different types to choose from including Career, Business, Sales and Hiring. If you’re looking to take the next step with LinkedIn, you may consider signing up for a premium account. With over 303 million active monthly users, LinkedIn is a great social media platform that gives business professionals plenty of opportunities to widen their circle, target leads and develop their working relationships.
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